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Changing Dynamics Of Indian Car Market

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Ford Cars one of the best International passenger car maker yet to make a marked presence in Indian Automobile Sector
With a market share of 3.5% in Indian passenger car market, Ford India has 4 models Figo, Fiesta Classic, New Fiesta and Ford Endeavour in its portfolio

With the entry level hatchback Figo in both Petrol and Diesel models Ford India though has been able to increase the sales but yet to achieve a substantial share in Indian passenger car market. However, the class and technology of Ford cars are world class one of the main reasons of low growth is a high concentration on entry segment hatchbacks in India. With a huge network Maruti Suzuki and Hyundai along with Tata Motors captures over 2/3rd of the market share, rest car market is spread among various car manufacturers looking for a pie Honda Siel Cars, Chevrolet India, Fiat, Nissan, Renault, Toyota, Skoda, Volkswagen, Mahindra & Mahindra and luxury segment of Audi, BMW and Mercedes Benz

Ford India as per its future strategy seems to have an all aggressive plans with upcoming launch of Ford Eco sport along with Ford Endeavour in Indian car market. The proposed classification strategy of Ford cars seems to be
a) Entry Segment will have Ford Figo
b) Mid Entry Sedan Segment will have Fiesta Classic
c) Mid Sedan will have New Fiesta
d) Entry Level SUV will have Upcoming Launch of Ford Eco Sport
e) High End SUV in budget of Rs. 20 Lac will see Ford New Endeavour coming in Indian Car market

Chevrolet India, the very next competition to Ford also has market share under 4% , but with higher number of models Spark, Beat, Uva, Aveo, Tavera, Optra, Cruze and Captiva. Chevrolet India another American car maker is yet to make a marked presence in Indian car market. However, the new Captiva and Trail blazer will change the dynamics of Indian automobile Industry in SUV Segment which is been captured by Toyota Fortuner.

The dynamics of Indian Automobile Industry is poised to change with almost 50 new models or facelift models are expected in next 12 months. With the market share tilted towards Maruti Suzuki commanding over 40% of passenger car market in India. With new models coming in it will by sure make the presence of American and European car makers Volkswagen and Skoda to see an enhance market share as part of business strategy.

Importance Of Business Consultancy Services

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The consultancy services are increasing day by day for various industries. The consultancy is a knowledge dispersion process through which any individual or a company out sources its information. The business consultancy services include updating the client and customers with the new emerging trend in their respective business. The strategy is based on market research analysis. The market research analysis includes studying the business in the global markets and the competitions for the business.

The consultancy services include provision of strategic tools for the development and expansion of the business. The business consultancy services provide the competitors an extra edge in the competitive markets. Consultancy services are the problem solving approach where the service provider focuses on solutions rather than the problems. The service in consultation with the staff and the management works on the core domain of the problem. Hence this evaluation results in diverse solutions and better decision making process. The consultancy services works on the risks assessments and provides appropriate measure to avoid risks and to handle risks if encountered.

The consultancy services are well known for their planning strategy on the basis of the resource allocation, scheduling of the various projects and termination of the project. The consultancy services evaluate the various projects in terms of their life cycle and utilization of resources and providing high quality outputs to the organization. For an effective functioning of any organization it requires effective and strategic policies based on the proper evaluation of the business. The consultancy services provide an effective medium to review these strategies and policies of the business. The company is assured the desired results by the predictions through such consultancy services. The services provider works as a research analyst in reviewing the pros and cons of the business.

The business is not only measured on the sales and pricing strategy but also on the impact it creates in the minds of its customers. The surveys include the reviews on the operations of the business. It also requires the effective use of the human resources. The key to any business is its financial growth and stability. The consultancy services are beneficial in providing this business reviews. The policy also includes the measure of the business plans. The business is evaluated by the professional who are engaged in these consultancy firms. These are mostly the management graduates who work on the various policies of running a business effectively. Consultancy services aims at securing the place for the business in the competitive global market place. Hence a company must select an appropriate consultancy firm as the policies suggested may play a prominent role in shaping the business. For the evaluation criteria the company must review the past success of such consultancy services and the key clients of such services. This assures the company about the service providers. This also helps in establishing trust and faith about the service provider. Hence a company must select its consultancy services based on its objectives and the services including value added services provided by the service provider.

How To Forecast Spa Business Sales

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Forecasting upcoming sales in your Spa business is a critical constituent of starting up and running a business; it is a fundamental constituent of your Spa business plan. It’s doubtful that your Spa business will be dead on but you ought to be able to make credible, evidence-based projections in order to plan your Spa business strategy.

The quantity of money your Spa business will achieve each year depends on how many sales of its products or services – but before you start off the process of actually making these sales you should create a sales forecast. The sales forecast for your Spa business will stand on its own virtues – it will of course be a part of your overall Spa business plan.

So why do you need to forecast sales?

A sales forecast is necessary in order to

1. Plan cash flow – that you will need to add into your business plan when seeking funding, and to avoid sudden cash flow problems by establishing if and when you will need to inject capital or have access to funds.
2. Manage Cash flow – innermost to the success of your business, it is essential that you appreciate how sales forecasting contributes to the computation of the cash flow forecast.
3. Plan future resource requirements – for example, you may want a new mechanism which produces more goods.
4. Plan marketing activities – this will obviously have a knock on effect to the quantity of sales you make as well.

Whatever the situation, it is crucial that you research your projected sales regularly and realistically, and take appropriate action to have another look at your strategy. Your sales forecast is the point of reference alongside which you should constantly gauge what in fact happens in your business with regards to sales and the important thing is to appreciate the variances and why they arise, and to incorporate what you have learned into coming forecasts.

What components do you need to think about?

Your sales forecast should show sales by month for at least the next 12 months, and then by year for the following two years. Three years, in total, is generally enough for most business plans.

Things to think about

1. Is there an customary market for your product or service?
2. How extensive is the sector?
3. Is this an escalating/contracting market and if so; by what %?
4. What are the most important considerations for this market?
5. What may possibly affect it in future?
6. How do recurring factors affect purchases of your product or service?
7. What trends or fashions are related to the sector?

Who are your customers going to be?

1. What % will purchase?
2. Why will they finish trading from someone else to buy from you?
3. What is your pricing plan and how will it influence sales?
4. Can you in fact make available the products and services that you are predicting?
5. How many competitors do you have?
6. Your business will not be distinctive; what happens when new competitors come into the market once you have done the footing to raise market awareness?

The whole planet is your marketplace with the invention of the world wide web – but what products/services can you persuade somebody to buy Virtually every business has some competitor(s) – how can you hoover up your competitors customers? How can you avert your competitors taking your customers? Can you adjust your product prices up or down to match new customers – can you easily add or adjust the services you offer to new and existing customers to boost your turnover and profits?

Preparing your Spa business forecast

You need to make certain future assumptions for your Spa business in order to create a sales forecast

1. Sector increase/decline by a certain percentage e.g. 5%.
2. Personnel increase to increase production or sales – maybe 25%.
3. Different location – more customers – 30% increase in sales.

Preparing your forecast

You should prepare a sales forecast for each item you sell,and forecast:

1. By volume
2. By value
3. By a combination of both value and volume.

So what are the pitfalls when forecasting sales?

1. Make sure your forecast is based on verifiable,realistic and unbiased info.
2. Don’t be tempted to overlook your study if it showed bad results.
3. Don’t make projections solely on historical results. Put your business under a microscope – try and imagine what might have an effect on your sales in the future – good or bad.
4. Make sure you understand your capacity limits. Can you produce the amount of sales being forecast with the equipment,personnel and monetary resources available to you?
5. Does the pricing policy you have used in working out your sales forecast relate to what is really achievable?, or conversely, have the prices been set too low or too high so that either way your forecast is potentially unrealistic?
6. If you have just started up in business, your business may take longer than you believe to get established, and have you set accordingly realistic sales targets?
7. Have you allowed for the possibility that high sales based on an initial promotional surge may drop off, leading to a need for more intensive marketing and higher ongoing expenses once preliminary interest has peaked?
8. When you make clear your sales forecasts to prospective investors – are they believable?

Understand More About The Stewardess Diet

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Did you just notice the dress you were planning to wear next weekend is too small? Do you need to lose a bit of weight fast? If you are searching for a quick diet plan which definitely works, then this article is for you. I am going to talk about one of the most well-known quick diet there’s, the TWA stewardess diet plan.
The TWA stewardess diet plan has numerous names: the 4 day wonder diet plan, the flight attendant diet and for some reason the Mayo clinic diet (even though it has never been utilized there) and it’s popular especially amongst business women and brides to be.
The flight attendant diet plan strategy is easy and inexpensive and you’ll not need any special foods, just points you usually have in your fridge anyways. The strategy mostly consists of protein, vegetables and fruit. You are also supposed to drink a lot of water to boost your metabolism. When about the diet plan, you adhere to a strict diet strategy, which makes you drastically cut your calories. The weight loss occurs only due to that calorie restriction, so it’s essential to stick to the amounts written on the foods list and not to eat something outside the diet plan plan. You might end up ruining all your hard efforts.
The pitfall of all the low calorie diets is that you will get hungry! To make it easier for you personally, take a look at the diet plan prior to starting and purchase everything you’ll need at once. That way you don’t have to go back towards the grocery which could be full of temptations particularly when you are dieting. An additional great method to fight the hunger is keeping yourself busy during the time from the diet plan. Go out of the house and stop staring at the fridge. Sewing, crocheting, painting, gardening, something you are able to do with your hands will also take your mind off the food.
A single of the biggest advantages from the TWA stewardess diet plan is that should you follow the diet plan, it’s impossible for you personally to fail. The diet plan is safe to use (but you are only supposed to go through it as soon as and then have at least 3 months’ break) and will definitely give you good results, in case you are hoping to shed up to 10 lbs in a short period of time. This diet will make you fit into that dress of yours in no time!

Building A Record Label

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Record labels continue to consolidate and internal departments continue to merge. However, it is important for future record industry executives to have some idea of the internal mechanisms that exist within a major label. In fact, independent labels have to incorporate many of the same responsibilities within their infrastructure in order to compete in todays marketplace.

Some of the departments may seem obvious to some of the more experienced readers. However, even you can benefit from knowing what tasks need to be tackled and accomplished in order to be a fully functional recording labelindependent or major.

It is important to remember that a record company is defined by foundational concepts:
1. Equity in the copyright of the sound recording
2. An ability to promote
3. An ability to distribute

Keeping these underlying concepts in mind, a label can then be about anything the owners want it to be about. Many people hate to concede to the idea that a record label is ultimately about making money, then hopefully about making great music. Although, the latter has been falling farther and farther behind in todays marketplace.
Suffice it to say, the labels departments must also be working toward the common goal in their own ways. Below is a general list of departments within a record label and the responsibilities of each department. Remember with smaller labels, departments are smaller and therefore, many tasks are accomplished by fewer people.

CEO
1. Crafts strategy and implements agenda of corporate parent company
2. May not be involved in day-to-day operations
3. May be responsible for the business affairs of all affiliated labels under the corporate umbrella
4. Reports to executive at corporate parent company

PRESIDENT
1. Responsible for entire record label
2. Reports to CEO
3. Less removed than CEO and may be involved in day-to-day operations and high profile signings

BUSINESS AFFAIRS
Responsible for all contract negotiations and legal affairs

FINANCE/ACCOUNTING
Responsible for all financial functions, payroll, royalty accounting and financial reporting

LABEL LIAISON
1. One person or a small group of people
2. Serves as liaison between record companys distribution company and the record company
3. Helps decide when to release an album and makes sure it doesnt conflict with any other labels the record company owns

A&R
1. Finds new artists (works with a research team to uncover important market research statistics/numbers)
2. Finding artists material
3. Liaison between artist and all other departments of the record company
4. Coordinates across departments for projects
5. Product Manager (your manager within the label)

PROMOTIONS
1. Primary function is to service radio stations with product and secure airplay
2. Manages independent promoters and contractors
3. Works closely with radio stations on contests, concerts, giveaways, etc.
4. Works closely with new media and marketing

SALES
1. Primary function is to service retail with product and oversee retail initiatives
2. Services national and independent accounts
3. Instrumental in planning release schedule, initial unit volume, and solicitation strategies
4. Works closely with marketing and promotion to track radio airplay

MARKETING
1. Creates strategic marketing plan for the company as well as, specific artists and their releases
2. Instrumental in seeking strategic alliances for the label (Consumer Products, advertising, radio/tv/film)

PUBLICITY
1. Gets the word out
2. Writes press releases
3. Helps secure personal appearances radio interviews, television exposure, featured articles
4. Works with artists independent publicist if applicable

NEW MEDIA
1. Responsible for dealing with some of the newer aspects of the music business
2. Creates Online Presence social networks, online reviews and feature, blogs, website, streaming music, etc.
3. Responsible for producing and creating music videos for the artist

MANUFACTURING AND DISTRIBUTION
1. Coordinates
2. Pressing
3. Packaging
4. Shipping
5. Warehousing and Inventory Management
6. Digital Distribution
7. Rack Jobbers, One Stops, Record Clubs

The aforementioned departments and their tasks are for general reference only. Each specific label has their own way of accomplishing tasks, assigning names to departments, and ultimately selling product. However, note the information, use it to perhaps build your labels infrastructure or to possibly look for a position in the music business, and then build upon it for further success in the music business.