I truly believe that USANA’s products are just plain AWESOME. But the current USANA marketing plan is definitely outdated and could use a serious makeover. In this article, I will reveal the single most powerful USANA marketing strategy that you will absolutely need in your arsenal to explode your USANA business in the 21st century and attract new distributors to you like bees to honey.
Dr. Wentz, the founder and creator of USANA created a world class product line and network marketing opportunity. So if you’re like most USANA distributors, you love the products and you love the idea of earning residual income and building a successful USANA business. But let me ask you a quick question, “How many new distributors are you personally sponsoring into your USANA business each month?”
And how do most USANA reps go about teaching their new recruits how to build the business? The vast majority of new distributors are taught to go after their family, friends and even remote acquaintances. Most people in fact are taught to recruit anybody with a pulse. This “old school” and outdated form of recruiting can lead to loads of rejection and disappointment.
You seriously should question anyone who isn’t leveraging the power of the internet to build their MLM business. The internet is unquestionably the most powerful tool on the planet for attracting massive rivers of traffic, leads and prospects to your USANA business. Why not tap into it? Why not use it to your advantage?
Here are 2 things that are absolutely certain:
1) More and more people are turning to the internet to find ways to make money every single the day. The worse the economy, the more opportunity seekers jump online.
2) There are currently over 200,000 people each week joining a home based business.
With this massive wave of people turning to the internet, you absolutely must acquire the skills, training and tools to succeed in today’s online business environment. Essentially, you need to get the proper education and seek to become a master of online marketing strategies for the purpose of lead generation. Can you imagine receiving leads one after the other as they spill into your inbox by the dozens with hot prospects asking about your USANA business?
I don’t think it takes much thought to agree that you would be much more interested in talking to hot prospects that are primed and ready to talk about joining USANA over chasing family and friends who shun you for even speaking to them about a biz opp that they have no interest in.
Gratefully, we have the internet and you can leverage this powerful tool to attract endless leads and distributors to your USANA business… just as soon as you implement a lead generation system. There are several systems available to drive traffic to your business.
For the sake of efficiency and to truly maximize your efforts and your results, the lead system that you use should succeed in a few areas as outlined below:
First off, a well designed lead system should give you the ability to brand yourself. Any well designed lead system should give you the ability to promote YOU, not a replicated website. At the end of the day, most people don’t join MLM’s in the name of the company and the produucts alone. The truth is, people join MLM opportunities because of who introduced them. Basically, people join MLM’s because of other PEOPLE.
Secondly, a lead system should provide top notch training. Anything that can help you shave years off the learning curve is in my opinion well worth the extra investment. With all the various marketing strategies available today like article marketing, blogging, Google PPC, viral marketing, video marketing and so on, it is critical that you seek out the best training that you can find. A rock-solid lead system should allow for growth and stimulate your education with cutting edge strategies and tools that you simply can’t do without to maximize your results.
Third of all, a well designed lead system should give you plenty of options when it comes to customizing your own lead capture pages. In case you’re just getting involved in online marketing, a lead capture page is very simply put a website that allows you to capture the information of your visitors so you can market to that list on a continual basis. This is called list building. As you grow your list and collect names and email addresses, you can continue to market to your targeted audience with automated email response systems such as Aweber or Get Response.
These are the fundamental components of a lead system that can dramatically improve your results and your chance of success. I hope this article has given you the insight you need to take the next step and plug into a lead system that will help you explode your USANA business!