All posts in October 2018

Customers For Life, Recurring Customers Are Everything

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It requires a highly thought out marketing strategy to focus on and attract customers to create additional walk-in business. When you complete a targeted game-plan using a structured group of coupons and promotions, producing brand new customers should not be an issue. Your business design must be based upon these cornerstones for achievement: utilizing the best quality produce and pizza restaurant supplies, product consistency, and outstanding customer service. A company designed on these types of basic principles has more than a fighting opportunity to flourish in the extremely aggressive restaurant business. What is essential to understand is how to construct your brand to inspire recurring business and customer loyalty. Without repeat business your pizzeria is condemned to fail, because a restaurant demands consistent money flowing through the business to survive.

Never Skimp On Quality

Consistently purchase the best quality goods and services for your products. All the incredible marketing on the planet cannot make amends for poor quality products. Make it a part of your pizzeria’s credo to continually surpass your customers expectations of value. Buy and maintain high-quality pizza pans and other supplies because these things immediately impact the taste and quality of your product. Splurge on fresh ingredients, try to buy locally for additional perceived value. Making quality your primary concern can lead to a loyal base of customers who value your time and efforts, and come back over and over.

Remain Consistent

Your customers want to know what to anticipate from your pizzeria each time they come in. Your task is to create your high quality product exactly the same way each time to your customer’s exact expectations. Understanding what to anticipate will keep customers returning. To accomplish consistency in your product, ensure that your pizza equipment is top-notch, and also in excellent working order. Make sure your workers adhere to instructions and recipes to the letter to ensure every pizza is created just like the last.

Service, Service, Service

Your customer satisfaction abilities must be finely perfected, and every customer encouraged to feel welcome and appreciated. Teach your employees to be pleasant, very helpful and professional to each and every customer. Examine typical customer service blunders regularly with your employees and teach them on the proper responses for each circumstance. Your staff members should be coached on how to offer the different aspects of your business that might interest your customers. They must be able to communicate knowledgeably about what brand of pizzaware your business utilizes, and also where and which type of products are being used. Just as there is no such thing as creating a product that is too good, there is no such thing as possessing customer service skills that are too good. Give 100% to your customers each day, and they will reward you with their business.

Various Usefulness Of Sms Marketing Strategy

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Promotions and advertisements are the most crucial things in your business strategy. If you ignore these things you can not make your customers aware of your products and business. You have to be stay connected with your customers and consumers in order to update them to sell your products. Moreover, if you cannot make your customers know about your business and make them aware of the newest launches how could they probably know what you are offering. Therefore it is quite necessary to adopt better marketing techniques so that you can communicate with the customers and let them know about your latest offers.

Zeroing in on this marketing basic all the business houses keep inventing new and trendy and catchy way of advertising their very products for exclusively their customers. In this world of competition you have to stay ahead and focused on your business matters. Unable to match this you will see nothing of profit and business at the end of the day. Many new tactics have been invented to promote advertisements. SMS marketing is one of the newest marketing methods of world. It is now favored by most of the companies because of its low cost and less time consuming factor. For mainly two reasons many companies have included this medium in their list of medium of advertising. No surprising is the matter that many reputed and high profile companies now prefer this SMS marketing.

The SMS marketing is considered as the most favored technique by most of the companies and it is better than telephonic conversation and also Email marketing. It is better than telephonic conversation as the sales agent doe not have to spend a lot of time to make the customer understand what he is willing to make him understand. This is often found to be resulting in disturbing the customer. It may be that the time the sales person calls the customer; he may not have the time to pay attention to him. Therefore if the SMS marketing technique is used the company can send a message about the latest offers and the newest launches directly to the customers mobile and he may read it whenever gets enough time. And as SMS is considered as spam free communication there is no chance unlike email marketing in which the mail sent by the company often land in the customers junk mailbox. And therefore because of these reasons the SMS marketing is considered as the best and the cheapest marketing technique in the present day context.

Not only this, SMS marketing strategy has another very important and useful matter which can help the purpose of the user very much. This is the form of Bulk Short Message Service. The Bulk SMS service is a very useful thing for every company. There are also several advantages of it. In the first case the company can easily issue immediate alerts to their employees about the emergencies and critical situations. . It is also useful in delivering any updates or messages to roaming employees, such as sales people or technicians on the road.

Useful Factors To Choose A New Office Location

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Starting a business in UK requires significant startup capital and help with cost in terms of grants, reduced charges, loans, equipment and discounted premises to establish their presence in the market.

Without considering expertise business strategies and suggestions, a business can undergo in to a big problem. Choosing an ideal business location can be one of the major decisions while selecting a location for business. A non idyllic location can affect productivity and efficiency of a business.

What are the major aspects that should be taken while purchasing a location? Before investing in location, you have to carefully judge what your business needs are. This one step focuses your search and minimizes needless inquiries.

Your staff shouldnt be expected to travel long distances every day to come to work Think about this if you are considering a location which is too far from some main ports and roads. Travelling a long distance wont go very well with your employees and you can expect higher attrition rates.

There are also some great number of situations and reasons why a business might need to change place or find a new location. A firm wants to expand business may need a new office location for business expansion or to establish another branch in different location.

A business corporation facing uncompetitive expenditures in business may go for a cheaper location.

Some of the features that must take into account while deciding a business location or while moving to a new business location are:

1.)Communication is decisive factor for every business company. Bad infrastructure availability can affect the business infrastructure in different way. A firm engaged in importing or exporting goods desires an area close from good road links and ports. Choose your business location by considering distance of locations from ports and major population centers.

2.)A business location with better support of money and investment is an ideal business location for them, if help with costs is a key consideration while deciding a suitable location.

3.)A highly unemployment area can also have a bad effect on business efficiency and productivity.

4.)If the area is adapted to the needs of your business area then everything should become easier to set up and run a business.

5.)Businesses often find a huge advantage by choosing a business location near to universities and colleges. This could be the major feature for a successful business.

6.)It is not enough to choose business locations for its current benefits. A good indicator of a locations strategy is the expansion that are being constructed or planned in the area.

7.) Quality of life is a wide and subjective matter to explain. The quality of life in their area can be judge in terms of housing, learning, culture, recreational activities, alternative energy and environmentally-friendly facilities. It can make easy for you to get a more attentive and better staff.

These are some useful points to note down and apply it to case studies you have. These points can surely help you to locate a good business location. This process will allow any business owner to define what is important to consider before selecting a business location.

Proven Low-cost Marketing Strategies When You Own A Dollar Store

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One of the biggest challenges facing everyone who wishes to own a dollar store is exactly how to build store sales without going broke in the process. While there are many fairly costly options, few low-cost options seem like they would be worth the time and expense to implement. After all, what good does it do to spend hundreds or even thousands of dollars on advertising and marketing if the results dont grow dollar store profits beyond the costs involved? Well there are some proven ultra-low cost marketing options that do get results. If youd like to know more, then read on. In this article I present 5 proven low-cost marketing strategies when you own a dollar store.

Strategy #1 Join a local business group. If you own a dollar store youll discover networking with other local business owners and managers can provide rewards beyond your wildest dreams. Sure it takes time to attend meetings and you must be willing to mingle and get to know others, but the results can be remarkable. Join only one group to start. As you become familiar with that groups participants you might add another business group to the mix.

Strategy #2 Establish a marketing exchange with local businesses. Get out there and meet your neighboring business owners. Once again a little time is required. However as you introduce yourself and exchange business cards youll soon meet others who also desire to build their businesses. Work out an exchange where each business helps the other by providing flyers or other promotional materials. Youll gain new shoppers, sales and dollar store profits.

Strategy #3 Turn you employees into sign-holders during slow times. One of the biggest challenges for those who own a dollar store is staffing at the right levels. Why not add a marketing activity so employees can help you build sales and dollar store profits during slow times? Have an inexpensive sign made for your business and let an employee hold that sign so it can be seen by passing traffic. Youll quickly have a store filled with first-time shoppers. Be sure to check local ordinances to make sure this can be done in your locality before you start.

Strategy #4 Establish discount programs for near-by churches. This idea costs little more than time unless the churches choose to take advantage of the discount offer. For churches with food closets and other aid for those in-need, now is a time for most when theres huge demand and fewer contributions. Churches will likely be looking for grocery items and everyday consumables first. Imagine the traffic when your generosity is announced during a service.

Strategy #5 Add upcoming sale inserts into t-shirt bags used to package all sales. Save your advertising dollars by publicizing upcoming events on inserts you place in bags customers receive with their purchases. While some advertising and promotion is still advisable, this strategy can reduce your total cost and will still generate the traffic, sales and dollar store profits you seek when you own a dollar store.

To your dollar store success!

Dragons’ Den Tv Duncan Bannatyne & James Caan Dragon Slayers Tips For Business Success

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Anyone who has studied the sixth century BC Art of War strategies from Master Sun Tzu, will recognise many of his strategies which appear to have been adopted by Duncan Bannatyne and James Caan in the Dragons’ Den TV series.

One can only marvel at the way these two Dragon investors team up to grab some of the more lucrative investment proposals from under the noses of fellow Dragons Peter Jones, Theo Paphitis and Deborah Meaden.

It is this precise skill which has helped turn the Dragons’ Den TV series into compulsive viewing.

Although Duncan Bannatyne and James Caan are described as Investor Dragons, I feel certain they would be equally comfortable being described as dragon slayers.

Few successful business magnates like James Caan and Duncan Bannatyne get to achieve their outstanding success without possessing a dragon slayers mind-set.

One has only to witness some of the less than professional entrepreneurs pitching for investment from the Dragons’ Den (DD) to see the scathing attacks on their lack of business professionalism from both Duncan Bannatyne and James Caan.

On some occasions it often appears to be a competition for who can deliver the most effective verbal put down to the entrepreneurs pitching for investment.

For example Theo Paphitis often informs people pitching that he would rather stick pins in his eyes than risk his children’s inheritance on the entrepreneur.

Deborah Meaden offers entrepreneurs enough rope to either save themselves, or hang themselves. She dismisses pitch candidates with the upraised palm of her hand and a stinging remark like, “You have made yourself completely un-investable.”

Peter Jones quite often berates entrepreneurs who have attended their Dragons’ Den TV pitch while unsuitably dressed.

He has repeatedly remarked how incredible it is that people turn up asking the Dragons for hundreds of thousands of pounds investment, and yet they appear in casual clothes or even worse in jeans.

As the latest Dragon to enter the Dragons’ Den James Caan still appears quite dignified in his dismissal of entrepreneurs. Although his patience does seem to wear a bit thin when faced with an entrepreneur who has no real grasp of business, but is pitching for his money.

Perhaps it’s his gravely Scottish voice that seems to cut through aspiring entrepreneurs like a knife through butter. But when Duncan Bannatyne dismisses people, they know they’ve been dismissed.

Viewers will hardly forget when Duncan Bannatyne felt one pitch was such a waste of money that he picked up Theo Paphitis stack of cash notes, and marched up to the guy pitching and dumped the money in a bin he was promoting.

Business fans of the DD TV series will be watching the new eighth series of DD 2010 to see if any new dragon slayers get Duncan Bannatyne, James Caan, Peter Jones, Theo Paphitis or Deborah Meaden to part with their hard earned children’s inheritance.

For business owners looking for tips for business success, there is nothing better than watching the DD. Grow your business by watching Duncan Bannatyne & James Caan in action.’

Dragons’ Den TV: Duncan Bannatyne Profile

Duncan Bannatyne appears to be the most popular member of The Dragons online. Over 33,100 people search for the name Duncan Bannatyne every month, and a further 22,200 search for the key phrase Bannatyne Duncan on Google. Add hundreds of other popular search engines into the mix and you will see just how popular Duncan Bannatyne is.

Duncan Bannatyne Art Of War Business Strategy #1: Harness The Power Of Teams

Although the phrase, “No problem is insurmountable. With a little courage, team work and determination, a person can overcome anything,” doesn’t come from Duncan Bannatyne. It is especially relevant to the professional business demeanour he displays in DD TV.

Viewers of the DD will have witnessed Duncan Bannatyne drilling down through an entrepreneurs pitch to identify the team members behind the business.

Duncan Bannatyne Dragon Slayers Tips For Business Success #1: Be Prepared

Duncan Bannatyne Art Of War Business Strategy #2: Excesses Spell Trouble

During one episode of the DD TV it was a joy to watch the faces of fellow Dragons Peter Jones, Theo Paphitis, Deborah Meaden and James Caan as Duncan Bannatyne outlined how excesses spell trouble. He cited the paper clips example at one of his companies.

Duncan Bannatyne apparently refused to allow the business procurement officer to buy any paper clips for the office, as he felt his staff should simply use the paper clips from old files.

Duncan Bannatyne is known for keeping a careful eye on finances and spending, so woe betides anyone pitching for his money that is looking to buy huge volumes of stock or products, even though they haven’t identified a buyer for them.

Many aspiring dragon slayers have had their dreams smashed into oblivion by adopting this approach with Duncan Bannatyne. Viewers of the new DD 2010 will no doubt be looking for victims who don’t grasp the concept of excesses spell trouble.

Duncan Bannatyne Dragon Slayers Tips For Business Success #2: Know your Financial Figures

Duncan Bannatyne Art Of War Business Strategy #3: Do Your Due Diligence

As one of the original DD TV investors, Duncan Bannatyne is well aware of the need for in-depth due diligence. Frequently you will see Peter Jones, Theo Paphitis, Deborah Meaden and James Caan look to Duncan Bannatyne as he probes for due diligence answers.

Sun Tzu warned against remaining in ignorance of the enemies’ condition because one grudges the outlay of a hundred ounces of silver in honours and emoluments. He stressed that considering the cost of war, it is the height of inhumanity not to pay for knowledge that will assist victory.

Dragon slayers beware, any tips for business success on the DD, especially the new Dragon’s Den 2010 series will only forthcoming if the Dragons feel you will pass due diligence.

Duncan Bannatyne Dragon Slayers Tips For Business Success #3: Know your competition

The Dragons’ Den James Caan Profile

Since his first appearance in third series of the DD, James Caan has become a very popular member of the DD TV series. Over 90,500 people search for the name James Caan every month. Although this figure is grossly distorted due to most of these searches being for James Caan the Hollywood actor.

However a further 2,400 searches for the key phrase James Caan Dragons Den, occur every month on Google. Considering Google is only one of several major search engines online this offers a clear indication of James Caan’s increasing popularity.

James Caan Art Of War Business Strategy #1: Employ The Right People For The Job

In the DD TV series, many aspiring dragon slayers pitch to the likes of James Caan and Duncan Bannatyne. Frequently these would be dragon slayers run small to medium sized business enterprises staffed by friends and family members.

This tactic is not always endorsed by business magnates like Peter Jones,Theo Paphitis and Deborah Meaden. The loose investment partnership of James Caan and Duncan Bannatyne seem to understand that one of the DD tips for business success, is the real need to employ the right people for the job.

James Caan Dragon Slayers Tips For Business Success #1: Find A Business That Both Interests & Excites You

James Caan Art Of War Business Strategy #2: Go Where There Is No Competition

Many business owners will be studying the new Dragon’s Den 2010 series. A large number of business growth consultants I have spoken to anticipate one of the new tips for business success to be delivered to aspiring dragon slayers will be, to go where there is no competition.

Labelled The People’s Investor, James Caan will no doubt agree with this tactic, maybe more so than his fellow Dragons, Duncan Bannatyne, Peter Jones, Theo Paphitis and Deborah Meaden. Although he is the latest Dragon to appear in the DD, James Caan will be a tough opponent for any dragon slayers.

James Caan Dragon Slayers Tips For Business Success #2: Develop Your Own Style, Personality & Confidence

James Caan Art Of War Business Strategy #3: Never Underestimate Your Opponent

Viewers of the DD TV will know that James Caan is no advocate of underestimating any business opponent.

In fact in previous episodes of the DD James Caan and Duncan Bannatyne have aligned together to snatch a lucrative investment opportunity from under the noses of rivals Theo Paphitis, Peter Jones and Deborah Meaden.

James Caan can only have ever achieved this by not under estimating his opponents on Dragons’ Den TV.

James Caan Dragon Slayers Tips For Business Success #3: Where There’s A Will, There’s A Way

Tip: Dragon slayers beware, the new Dragon’s Den 2010 series is scheduled for broadcast in 2010.