All posts in August 2018

Competitor Analysis Understanding The Market These Days

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Competitor analysis is a mandatory step that should be completed before you decide to apply a certain marketing strategy. This sort of analysis is essential for the business owners that want to obtain a clear picture of what their competitors are doing. Competitor analysis will enable you to improve the products or services that you offer. It will give you an edge over the competition by preparing you to respond appropriately to market risks. Furthermore, an effective analysis of your competition will permit you to develop a good defense mechanism against any market fluctuations.

But what are the steps that a business should follow for the implementation of a reliable analysis of its direct competitors? Keep reading this article for a comprehensive answer to this question.

Define your own work industry

This is the starting point when you have decided to initiate a competition analysis. A thorough online search should permit you to identify your direct industry opponents. Another source could be the industry news sites and blogs. You should study them closely because they offer valuable insight into existing or emerging brands which you should be aware of. Another alternative to knowing better your industry competitors would be the direct approach of existing customers. You can perform a survey and ask them where they shop and how they find the products from your direct competitors in terms of quality.

Discover your customers tastes

When it comes to selling a product or commercializing a service, customers are the ones that matter most. That is why they should be the core of any marketing strategy. Look at your existing customers and try to understand who they are and what their expectations might be. If you cannot obtain this sort of information through other sources, then you should conduct a survey. Include in your survey questions that will help you understand who your typical customer is and how they shop.

Establish the key success factors in your industry

This is one of the most important steps in the whole competitor analysis process. In every industry specific challenges can be encountered. Your business success is directly influenced by the singularities of each industry. So, make sure you detect them fast and you learn how to maximize their potential in order to attract more and more customers.

In view of all the above, the benefits of conducting competitor analysis are clear. Not only will you identify who you are competing against but you will also be able to identify the strengths and weaknesses of businesses from the same segment. In consequence, you will be able to take the decisions needed to improve your competitive position within the market.

Accenture Publication Business Strategy in an Unregulated Environment

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The website LearnPPT.com is an invaluable online resource for understanding and improving your business strategy knowledge. It contains a large library of PowerPoint documents outlining different types of business strategy frameworks and concepts. Their strategy and presentation materials have been used across the wordl in over 45 countries in global Fortune 100 corporations. There are many business documents covering secondary business units, such as governance, cost reduction, and IT. In its growing collection include corporate strategy presentations, business analysis documents, Excel-based financial analysis models, and business presentation templates (such as fishbone diagrams). LearnPPT asserts that all products were created by former strategy and management consultants from big name consultancies, like McKinsey and Bain.

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A common business problem many business frameworks aim to solve is the challenge of achieving sustainable growth. The fact is that most companies have difficulty achieving significant growth, year over year. Over the last 50 years, Fortune 500 companies experience a median growth rate of in less than 8% in real terms (and under 10% in nominal terms). Furthermore, real revenue growth fluctuates more than ROIC ranging from 1% to 11%. Companies achieving greater than 20% sales growth typically dwindle down to 5% within 10 years. Only about a third of the Fortune 500 companies are able to sustain sales growth above the national GDP and generate returns above the S&P500. Also, 90% of them are focused across the 4 sectors of Financial Services, Life Sciences, Technology, and Retail & Distribution. For those companies that do achieve high growth rates, these growth rates also decay quickly. In particular, enterprise companies struggle to grow.

Any great management consulting has a suite of classic and emerging business frameworks. Over the past 50 years, leading consultancies, such as McKinsey and Bain, have structured problems into frameworks that are widely used in the corporate world today. Many such frameworks and business notions hinge on the seminal thought leadership of Michael Porter, the father of modern day business strategy. Consulting firms and consultants practice these frameworks to look at, evaluate, and solve a number of different types of business problems, which occur in different business scenarios.

When a projecthas been backed by the business case (which is both financially and non-financially) and gets buy in from the management team, the business case ppt is then maintained on an ongoing basis and refined to track the business engagement?s progress against the initial financial projections and key financialassumptions. Developing a business case is a thorough process, requiring both data-driven and qualitative research and analysis. This powerpoint then becomes a working document used during the initiative tracking process.

Business strategy development is an expansive but important part of any organization, enterprise or small, and therefore, there are numerous business frameworks geared towards this functional area. To begin with strategy development, you should frame your strategic challenges by defining where you want your company to be, how you can get your business there, and what your current state situation is. The evolution from your current state to your desired end state is a matter of strategy development and execution of that strategy. Even though the end goal of any corporate strategy is winning, it involves a number of important pieces, including defining your company?s value proposition, competitive advantages, and organizational transformation.

Different size businesses naturally experience different challenges and thus, take on varying approaches to managing their business strategy. A global conglomerate will utilize a more structured strategic management model, due to its greater size and scope of both business. A SMB may be more entrepreneurial in its approach to business growth and its operations are often much more lean. Some companies may be in the early growth stages, while the established multi-nationals are in the sustain stage.

One of the often created financial spreadsheet models in any organization is one for a capital budgeting business case. The business case typically takes the form of an Excel spreadsheet or can be a business case powerpoint and quantifies the financial components of the project, projecting key metrics for making any important business decision: for example, NPV, Return on Investment , Payback Period, Cost of Investment. As a matter of fact, any business initiative requiring capex should be built upon and justified by a business case spreadsheet. This document will also be tracked on an ongoing basis to gauge the success of the undertaken initiative.
business strategy documents